Sanlam Rewards’ Wealth Bonus loyalty program was recognized as the Best Long-term Loyalty Program of the Year at the 2023 South African Loyalty Awards. Judges were impressed by the program’s monetary contributions to clients and its focus on client engagement through marketing and communications. Sanlam Rewards aims to help clients build long-term wealth and rewards them with cash, making a difference in achieving their financial goals. The program was commended for its commitment to fostering enduring relationships and value creation.
